Joico Color Endure Shampoo 300ml is designed for colored hair, protecting and prolonging color intensity from the first wash. Its professional formula, free of sulfates, helps maintain shine and vitality of the hair for longer, preventing premature color fading.
It incorporates the exclusive Multi-Spectrum Defense Complex™ and antioxidants like green tea extract, which combat factors that cause color loss, such as:
- Frequent washing
- Sun exposure
Additionally, the Bio-Advanced Peptide Complex strengthens and regenerates the hair fiber, providing:
- Softness
- Manageability
- Strength
Among its benefits, Joico Color Endure Shampoo offers color protection up to 33% more compared to other cleansers, enhancing shine and providing a feeling of healthy and silky hair after each use. This product is ideal for those looking for vibrant and protected colored hair day after day. It is recommended to consult a professional for its use.