Sol de Janeiro Brazilian Joia Strengthening Smoothing Shampoo of 295 ml is a repairing shampoo specially designed for fine to medium hair. This product gently cleanses while repairing damage, providing intense hydration and combating frizz, split ends, and dryness, without causing heaviness.
The formula is free of sulfates and is safe for colored hair, making it an ideal choice for those seeking nourishing hair care without compromises. It contains powerful Brazilian ingredients, such as:
- Buriti Oil
- Cupuacu Butter
- Coconut Extract
These ingredients work together to restore and strengthen hair from root to tip. The shampoo offers a unique sensory experience thanks to its iconic Cheirosa 62 fragrance, which combines notes of pistachio, salted caramel, and golden vanilla.
The results are visible from the first use, with:
- 58% of damage repaired
- 71% reduction in frizz for 8 hours
- 76% of split ends visibly restored
This is based on a clinical study conducted by an independent laboratory following the recommended usage method, which includes using it together with the Brazilian Joia conditioner.
This product turns your hair care routine into a moment of tropical wellness. It is suggested to consult a professional for personalized hair care recommendations.