It has an active mineral formula that helps purify breath and leaves a fresh feeling up to 8 times more than regular toothpaste. Unique foam contains 5 times smaller cleaning microcrystals that actually get between teeth, providing superior cleaning in hard-to-reach places. Fights plaque and kills germs to help keep your mouth feeling fresh and healthy. Protects and strengthens enamel in the areas that need it most. Takes cleaning to a microscopic level.