L'Oréal Majirel High Lift Ash of 60 ml is a super-lightening permanent dye for professional use to achieve a platinum blonde with an ultra-cool ash finish in one step. It lightens up to 4.5 shades on natural bases without the need for prior bleaching and helps to neutralize yellow and orange tones.
Its formula incorporates the technologies Ionène G and Incell, which protect and strengthen the hair fiber during coloring. It includes:
- Optimized ammonia: reduces the traditional smell by up to 2 times
- Anti-drip creamy texture: facilitates even application and a homogeneous color
It offers coverage of up to 30% of well-distributed white hair and an approximate duration of 4 to 6 weeks.